How Many People Use Facebook

There are extremely few applications that is as prominent as well as pre-owned daily as the Facebook application. For many individuals it's the following application to examine after a weather application in the morning to see what's up with the pals, family members, plenty of variety of brand names they adhere to and also, obviously, information. The influence of Facebook on lives of numerous millions has gotten to the factor when a number of significant problems have actually appeared in Facebook media coverage and also academic research study, such as a dependency to the platform, data personal privacy violations as well as publicity impact.

In 2010, 3 years after Apple introduced cutting edge apple iphone and also later on in 2008 the Application Store, Facebook produced a mobile app for both iOS (apple iphone only, the iPad variation was introduced later in 2011) and also Android systems. Originally the iOS application had not been native and also was notoriously sluggish on mobile however in August of 2012 Facebook lastly released the iOS indigenous application as well as it performed two times as quick as its predecessor. Because that year the apps have gone through about 60 versions and have turned into one of one of the most feature-reached apps on mobile systems.

Today, there are approximately 2 billion smartphones in operation worldwide as well as out of that sensational number 85% of smart device proprietors make use of Facebook app. Amongst all Facebook individuals 47% accessibility it by means of mobile (in US this number gets to 68%). Actually regarding 6% of ALL digital time is spent on Facebook and this figure grows steadily. Such magnificent range of fostering as well as use have resulted in degrees of splitting up between Facebook customers equal to 4, suggesting every Facebook individual is gotten in touch with all various other Facebook customers via 3 people.

Facebook iOS application interface
Total Facebook Users

Currently let's see just how one of the most significant mobile app on the earth can be defined with Facebook usage, customer and revenue stats.

Facebook application has individuals in almost all edges of the world, below is a quick snapshot of exactly how the application is prominent in different parts of the globe.

Facebook Key data factors:

  • Number of Facebook regular monthly active users-- 2,2 billion

  • Variety of Facebook daily active customers-- 1,5 billion

  • Number of Facebook customers in US and Canada-- 241 million

  • Number of Facebook individuals in Europe-- 377 million

  • Variety of Facebook customers in Asia & Pacific-- 873 million

  • Variety Of Facebook Messenger users-- 1,2 billion

  • Time individuals invest in Facebook daily-- 35 mins

  • Facebook Total Profits in 2018-- $12 billion


Individuals and also their social communications remain in the heart of the Facebook system, right here is what we can state concerning the application's individual data.

Facebook User Statistics

Through having more than a 2,2 billion of users, Facebook app is the one that has the most varied user account. It is offered worldwide, except 10 countries where Facebook as well as consequently its mobile applications are outlawed.

In US and Canada alone Facebook has greater than 240 million signed up individuals, India has 270 million users, 140 Indonesian people get on Facebook and Brazil comes 4 on this chart with 130 million registered individuals. Since the social network has been forbidden in China, just 1% of all social shares are being produced on Facebook. 70% of Argentinian smart device net individuals use the Facebook app. 21% of Japanese mobile phone owners make use of Facebook app on a monthly basis.

Leading nations based upon variety of Facebook customers since April 2018, in millions
Total Facebook Users

When we take a look at the split in between women as well as male Facebook individuals for various age, we see the following photo. In general, 56% of Facebook individuals are male and also 44% are women. Among different age groups, these 56% of male customers offered with 18% among 25-34 years old one, and also 16% among 18-24 years of ages one. In general the only age group where female have extra individuals is 55-64 years old.

Facebook individuals distribution by age and sex, 2018
Total Facebook Users

Facebook Usage Statistics

As of April 2018 there are more than 2,2 billion Facebook monthly energetic users. Every day 1,5 billion individuals look into their favored social media and more than 989 million of them do it through the mobile app. In US alone people spend 35 minutes a day in the Facebook mobile app, worldwide an ordinary time individuals invest in Facebook is about 20 mins.

Facebook monthly energetic customers 2016-- 2018, by region, in millions
Total Facebook Users

On a day-by-day basis regarding 1,5 billion individuals around the globe faucet on the Facebook application symbol on their iPhones and also Android mobile phones to inspect their feed, upload an update, a picture, share their present mood, area and so on. When we contrast Q1, 2016 numbers versus Q1, 2018, we see the largest growth in Asia-Pasific-- 200 million. We must remember that Facebook is forbidden in China, indicating this development must just be attributed to other regions in the region-- South Korea, Japan, Indonesia, Australia and others. And also the slowest development in USA and also Canada-- just 12 million brand-new customers. This doesn't come as a shock because most of individuals who wished to register already did so yet new users aren't actually going to participate masses and also specifically after the current Cambridge Analytica information breach.

Number of everyday energetic Facebook customers worldwide 2016-2018, in millions
Total Facebook Users

Facebook Profits

As we can see from on graph from the Facebook Q1, 2018 Results record, the lion look of the Facebook profits was created with marketing. The Facebook app has actually been one of the most, if not the most, reliable system to drive mobile app mounts in quantity. Among the major contributors to income that Facebook has been creating with advertising and marketing are mobile application installs. By 2014 the complete number of downloads produced using advertisements placed inside Facebook mobile apps got to 350 million. Obviously, mobile app installs existing only a solitary type of products that businesses promote on Facebook.

Facebook ad profits by individual geography, in millions
Total Facebook Users

Facebook Messenger

In 2011 Facebook chose to distinguish a messaging function right into a standalone application-- Facebook Carrier as well as three years later the firm announced that messaging featured will certainly be gotten rid of from Facebook app entirely therefore all individuals will have to download the Facebook Carrier application to be able to send out immediate messages on Facebook. Complying with the course of constructing a system on the basis of a messaging application, very first blazed by WeChat, Line, Viber as well as various other preferred IM apps, in March 0f 2015, Facebook added a function to the application, which permitted individuals to send out loan to their pals, it's currently only offered in the US just. In spring of 2016 Facebook launched chatbots option for Facebook Messenger that enabled services to develop a communication channel with their customers through Facebook Messenger. Since April, 2017 the complete number of the application has gotten to 1,2 billion individuals.

Variety of monthly active Facebook Carrier individuals 2014-2017, in millions
Total Facebook Users

Conclusion

The appeal and the development roadmap of the Facebook application has actually been dictated by the appeal of Facebook as a social media. The latest trend for the application is that its companion application Facebook Messenger comes to be a platform to execute functions that usually lead to a standalone application. Such attributes as mobile settlements, chatbots and also different plugins are viewed as the way to raise people's experience of communication with Facebook and enable people to do more on Facebook. It fits completely to the Facebook approach to cover all individuals requires they generally please on mobile sites or applications.

An additional remarkable prospect for the Facebook mobile app is to get Virtual Reality output/input capabilities, as Oculus Break, the Virtual Reality headset developer and also manufacturer, obtained by Facebook for $2 billion in 2014, continues to improve the headset and with time the app might turn into one of its applications.